Lexi Grace - 'Meddle' Official Music Video

OUR FINAL MUSIC VIDEO

CLICK HERE TO ENTER LEXI GRACE'S OFFICIAL WEBSITE

CLICK HERE TO ENTER LEXI GRACE'S OFFICIAL WEBSITE
CLICK HERE TO ENTER LEXI GRACE'S OFFICIAL WEBSITE

Album Cover

Album Cover
LEXI GRACE ALBUM COVER

Tuesday, September 21, 2010

Genre Analysis

Walk This Way - Aerosmith ft. Run DMC


This music video represents a coming-together of two previously separate genres: rap and rock. Both these genres have their own very strong styles and conventions, and they are juxtaposed in the video.

Run DMC Conventions (Rap)
  • Organised, uncluttered rehearsal space
  • Matching outfits (gangster hats, suits, shades, white adidas trainers)
  • Choreographed dance moves
  • Cool and chilled behaviour
  • "Attitude" - folded arms etc.
  • Focus on voice and technology - mics, decks etc. rather than instruments and amps
  • Very in-your-face marketing - eg. Run DMC logo everywhere
  • Big black men.
Aerosmith Conventions (Rock)
  • Long hair
  • Messy, smoky rehearsal space
  • Aggravated, emotional behaviour, eg. screaming and swinging mic stands
  • Skin-tight clothes & jewellery
  • Focus on guitars and Marshall amps (guitar riffs high in the mix)
  • Improvisational style (visually and sonically)
  • Skinny white men
  • More uncaring attitude towards self-promotion - eg. no Aerosmith branding anywhere in the video

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